Marketing plan framework

There has been a lot of discussion about the next normal. But the thing is, there is only change. Never-ending, constant change. Sometimes slow, sometimes fast, but constant nonetheless.


It's important that you learn to plan in a way that you haven't before. Apply a marketing plan framework to set your marketing OKRs and your execution plan for the upcoming period.

  • Prioritize opportunities and objectives when dozens of outlines all feel important

  • Frame a strategy and plan of action your team can buy in on

  • Hold yourself accountable to your plan in the future months, even amidst the chaos of executing

  • Learn, unlearn, and relearn constantly

Marketing plan framework

Download marketing plan framework here